AI Product Description Generator for Fruugo | The Complete Guide
A step-by-step workflow for automating your Fruugo product content, from data export to final import.
The Content Scaling Challenge on Fruugo
The Manual Content Bottleneck: Writing titles, descriptions, attributes, and SEO fields for hundreds of SKUs by hand is slow and error-prone. Every change means opening a CSV, scrolling through rows, copy-pasting text, and hoping nothing breaks the feed format. When you sell seasonal or fast-moving items, this manual grind keeps listings from going live on time.
Why Poor Product Data Hurts Sales: Short or generic copy gives shoppers no reason to choose your offer. Search algorithms down-rank listings with weak keywords, and vague details drive up returns. Bad data also limits the reach of Fruugo’s own auto-translation, so you miss out on international buyers.
Common AI Solutions for Fruugo (And Why They Don't Scale)
Method A: The Native Tool (e.g., Shopify Magic)
Convenient for one, impossible for one thousand.
If you built your catalogue in Shopify, BigCommerce, or WooCommerce, the platform may offer a one-click AI writer for a single product page. It is handy for quick edits, but the moment you need bulk updates or multi-language output for Fruugo, you are stuck repeating the click-and-edit routine hundreds of times.
Method B: The Integrated Plugin
Better, but still traps your data and limits your workflow.
Feed management platforms like Channable or Plentymarkets add AI description fields inside their interface. They streamline exports, yet the AI piece is still single-purpose and locked into their ecosystem. Custom prompts, chained actions, or exporting the generated copy for other channels often require messy work-arounds.
The Universal Problem: A Content Dead End
Even if these tools generate good content for Fruugo, they create a major roadblock. The content is now trapped. If you want to sell the same products on Amazon, OTTO, or another marketplace, you can't reuse that work. Each system has different data requirements, and these platform-locked tools cannot format your content for other destinations. This forces you to start from scratch for every new channel, killing your ability to scale.
The Scalable Workflow: A Content Pipeline with Conbase.ai
Moving Beyond Platform-Lock: Export your Fruugo feed, process it in Conbase.ai, and import a richer file back. Working outside the marketplace frees you to tweak prompts, chain actions (generate, translate, format), and run jobs on thousands of rows in one go.
Your Data, Your Rules: A plain CSV in Conbase.ai means full control over every column. You decide which attributes feed the prompt and where the AI writes the output. This keeps naming conventions, HTML tags, and character limits consistent across all products.
Step-by-Step: Your Complete Fruugo AI Generation Workflow
Step 1: Export Your Product Data from Fruugo
Start by downloading the latest version of your catalogue. You can do this straight from Fruugo or through a connected feed tool.
- Log in to the Fruugo Merchant Centre.
- Navigate to Product Data Feed › Download Current Feed.
- Save the CSV file to your computer. If you use Channable or a similar tool, export the feed from there instead.
Always check the official Fruugo documentation for the most up-to-date information, as interface labels and options can change.
Step 2: Prepare Your CSV for High-Quality AI Output
Good output starts with good input. Make sure the file includes clear, well-filled attribute columns. Add the following "Ideal AI Input Source Columns" if they are missing:
- SkuID
- base_title
- brand
- material
- color
- size
- target_gender
- age_group
- product_category_path
Important for Fruugo: Fruugo sells worldwide. Build your Conbase.ai pipeline with translation in mind. Add extra output columns like Title_FR, Description_FR, Title_DE, and so on. Generate and store each language in its own column, then create separate language-specific files for upload. Although Fruugo can auto-translate, supplying high-quality pre-translated copy gives you tighter control over phrasing and brand voice.
Step 3: Process Your Data with a Conbase.ai Pipeline
The process is simple. This video shows you the entire workflow from start to finish.
- Upload your source CSV file.
- Configure one or more prompts.
- Run the generation.
If you prefer a written guide with screenshots, you can find one here: Conbase.ai Workflow Guide.
Find the Perfect Prompt for Your Needs
To get the best results for Fruugo, you need a powerful prompt. You can either build your own or use a pre-built template.
- Explore our Generation Guides: We have detailed guides with copy-paste sample prompts for the most common use cases. Learn more
- Browse the Template Library: Check our in-app template library for ready-to-use workflows. (Requires login) Learn more
Step 4: Import Your Enriched Data into Fruugo
After generation and translation are finished, create the feed files Fruugo expects.
- Split the master CSV into separate files per language (for example, FR, DE, ES).
- Make sure each file only contains the columns Fruugo requires for that market.
- In the Merchant Centre, go to Product Data Feed › Upload, choose the correct language, and upload the file.
Always check the official Fruugo documentation for the most up-to-date information, as import rules and options can change.
Workflow Comparison: Conbase.ai vs. Native Tools
- ✓True Bulk Processing: Process 10,000 products from a spreadsheet, not just one at a time.
- ✓Multi-Step Automation: Chain actions together (e.g., Generate > Translate > Format) in a single workflow.
- ✓Platform-Agnostic: One central tool for all your platforms, not a dozen different locked-in solutions.
- ✓Full Prompt & Data Control: Your brand, your rules. You have complete control over the AI's inputs and outputs.
Stop Editing, Start Automating Your Fruugo Store
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