AI Product Description Generator for Kaufland.de | The Complete Guide
A step-by-step workflow for automating your Kaufland.de product content, from data export to final import.
The Content Scaling Challenge on Kaufland.de
The Manual Content Bottleneck: Inside the Kaufland Seller Portal you have to fill out every field by hand: titles, bullet points, keywords, energy labels, package contents, and more. Doing this for a handful of SKUs is fine. Doing it for hundreds eats up days, and a catalog of thousands quickly becomes unmanageable.
Why Poor Product Data Hurts Sales: Sparse titles and weak bullet points make listings hard to find in Kaufland search results, lower shopper trust, and lead to abandoned carts. On a busy marketplace, you get only a few seconds to win the click. Better text means higher visibility and more conversions.
Common AI Solutions for Kaufland.de (And Why They Don't Scale)
Method A: The Native Editor
Handy for one SKU, hopeless for a big catalog.
You can open a product in the Seller Portal and type a better title or description. It works, but only for single-item edits. There is no built-in bulk AI generator, no way to apply consistent prompts, and no pipeline to reuse the content elsewhere.
Method B: The Integrated Plugin (Channable)
Better, but still traps your data and limits your workflow.
Channable’s AI for PIM feature lets you enrich data and push it to Kaufland.de. It speeds things up, yet the process stays inside Channable’s closed environment. Complex multi-step tasks, custom prompt chains, or exporting the enriched text for other channels require work-arounds or extra tools.
The Universal Problem: A Content Dead End
Even if these tools generate good content for Kaufland.de, the text is locked away. When you want to list the same items on Amazon, OTTO, or your own shop, you still have to start over. Every platform has different column names and formatting rules. Platform-bound tools break the dream of true multichannel scale.
The Scalable Workflow: A Content Pipeline with Conbase.ai
Moving Beyond Platform-Lock: With Conbase.ai you first export a simple CSV, run it through an external pipeline, then import the enriched file. Because the work happens outside the Seller Portal, you can reuse the same enriched data anywhere.
Your Data, Your Rules: Working in a plain spreadsheet inside Conbase.ai means you decide which columns feed the prompt and how the output columns look. This keeps every row consistent with Kaufland’s listing rules and avoids surprise errors during upload.
Step-by-Step: Your Complete Kaufland.de AI Generation Workflow
Step 1: Export Your Product Data from Kaufland.de
Use the built-in Product Data Reports to pull the current information into a CSV file.
- Log in to your Kaufland Seller Portal.
- Go to Reports > Product Data.
- Create a new report or open an existing one and click “Generate”.
- Download the CSV once the status switches to “Ready”.
Always check the official Kaufland.de documentation for the most up-to-date information, as interface labels and options can change.
Step 2: Prepare Your CSV for High-Quality AI Output
Good output starts with good input. Add or verify the following columns so the AI has everything it needs:
- ean
- base_title
- brand
- material
- color
- dimensions
- feature_bullet_1
- feature_bullet_2
- feature_bullet_3
- energy_efficiency_class
- contents_of_package
Important for Kaufland.de: Make sure every row has a valid ean. Kaufland will reject listings without this unique identifier. Also include the short_description column. This field powers the bullet points on the product page and is a perfect target for AI-generated copy that highlights key features.
Step 3: Process Your Data with a Conbase.ai Pipeline
The process is simple. This video shows you the entire workflow from start to finish.
- Upload your source CSV file.
- Configure one or more prompts.
- Run the generation.
If you prefer a written guide with screenshots, you can find one here: Conbase.ai Workflow Guide.
Find the Perfect Prompt for Your Needs
To get the best results for Kaufland.de, you need a powerful prompt. You can either build your own or use a pre-built template.
- Explore our Generation Guides: We have detailed guides with copy-paste sample prompts for the most common use cases. Learn more
- Browse the Template Library: Check our in-app template library for ready-to-use workflows. (Requires login) Learn more
Step 4: Import Your Enriched Data into Kaufland.de
Once the file looks good, push it back through the Seller Portal upload tool.
- Open the Seller Portal and go to Product Data > Upload.
- Select the updated CSV and choose the correct import profile.
- Start the upload and monitor the status page for any validation errors.
Always check the official Kaufland.de documentation for the most up-to-date information, as import rules and options can change.
Workflow Comparison: Conbase.ai vs. Native Tools
- ✓True Bulk Processing: Process 10,000 products from a spreadsheet, not just one at a time.
- ✓Multi-Step Automation: Chain actions together (e.g., Generate > Translate > Format) in a single workflow.
- ✓Platform-Agnostic: One central tool for all your platforms, not a dozen different locked-in solutions.
- ✓Full Prompt & Data Control: Your brand, your rules. You have complete control over the AI's inputs and outputs.
Stop Editing, Start Automating Your Kaufland.de Store
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